Emily Amarnick is a highly skilled consultant experienced in the areas of high-impact social media marketing, web and graphic design, event planning and developing strategic brand awareness and customer recruitment and retention campaigns.
Social Media Specialist: Responsible for developing and implementing Social Media action-based, on-line strategies to increase brand recognition, virtual and actual customer engagement and improve overall marketing and sales efforts.
Skills and tasks include:
Researching and analyzing appropriate social media platforms for clients
Creating and maintaining social media profiles for strategic business, marketing and development purposes
Scheduling and coordinating client social media proactive and reactive postings including comments, shares, off-line responses and other follow-up activities as needed
Assisting with the research, development, writing and editing of content relative to business strategies and policies, customer, fan and partner engagement, contest and campaigns, and various industrial trends
Identifying target audiences and researching
Researching, reporting and responding to current events, trends, influencers and other protocols that impact brand positioning and marketing plans
Creating weekly reports of client and competitor social activities
Networking and coordinating with influencers, bloggers and stakeholders to enhance electronic presence and develop digital partnering and sales strategies
Maintaining metrics and providing weekly/monthly reports relevant to FB Insights, Survey Monkey, Google and Twitter Analytics, etc.
Working directly with clients to plan and execute promotional materials and advertising campaigns
Creating strategic electronic and print marketing campaigns
Designing flyers, postcards, invitations and general marketing materials
Web Designer: Responsible for working with clients to aid in the conceptualization, creation, functionality or improvement of their websites.
Skills and tasks include:
Consulting with client to outline website goals and site functionality
Creating and maintaining websites that engage customers in order to enhance a company's online presence
Developing web site designs, logos, banners, and graphics including corporate identity, logos, packaging, brand development, etc.Utilizing hosting software, graphics and content development relevant to client’s needs
Conducting preventive maintenance, troubleshooting and quality assurance functions as needed
Graphic Designer: Responsible for creating high-impact visual graphics and photography to assist clients with communicating ideas and messages that captivate, inform and inspire their consumers or audiences.
Skills and tasks include:
Collaborating with clients to create vision, visual strategies, conceive designs and inform the logo creation process
Creating and presenting strategies, ideas via print media, fine arts, or photography to create a customized high- impact visual presence for clients
Managing graphic design projects from conception through completion
Determine the message and images that convey a message and get positive attention
Create visual aspects of print materials, websites and other media, including infographics
Software Experience and Expertise:
Asana
Canva
Constant Contact
Google Analytics
Hoot Suite
MailChimp
Photoshop
Squarespace
Vimeo
Wordpress
Social Media Platforms- Experience and Expertise:
Facebook
Instagram
LinkedIn
Twitter
YouTube
Event Planning Experience and Expertise:
Coordinating all logistics relevant to pre and post-event activities, such as
Planning all stages of the event from concept to conclusion
Development of timelines and back maps
Creation of Theme and Program(s)
Marketing and Advertising
Managing On-Site Logistics
Coordinating Entertainment, Off-Site Activities and Excursions
Communications with hotel, vendors, guests, keynote speakers and VIPs
Assist with menu planning, receptions and networking activities
Provide reports and feedback to conference team and stakeholders
Coordinate Post-event Marketing and Follow-up Strategies